In order to promote the development of African coffee and other non-resource products in China's entire industrial chain and enhance the influence of African coffee in China, on July 22, the "2021 Hunan-Africa Cooperation·Africa Five Countries Coffee Tasting and Promotion Conference" was held in Yuhua District. The China-Africa Economic and Trade Cooperation Promotion Innovation Demonstration Park in Hunan Gaoqiao Market was successfully held.

This event is guided by the Hunan Provincial Department of Commerce, hosted by the Yuhua Management Committee of Changsha Area of ​​the Hunan Pilot Free Trade Zone, and the Hunan China-Africa Economic and Trade Cooperation Research Association, undertaken by Hunan Gaoqiao Market and the China-Africa Resident Service Center of the Overseas Home. Bridge Africa Coffee Trading Center, "Hunan Enterprises Going Overseas +" Comprehensive Service Platform Changzhutan Area (Changsha), Changsha Hotel Supplies Industry Association, and Gaoqiao Market Coffee Operators Jieou, Shenghe, Wangli, Kaixi, Jiu Show and other co-organizers.

Edward Waweru Kimani, Deputy Head of the Kenyan Embassy in China, Shamir Abikunda, Commercial Counselor of the Rwandan Embassy in China, Luce Cairo Gwasa, Counsellor of the Tanzanian Embassy in China, and Defense Attaché of the Uganda Embassy in China Christopher Barbosa and other envoys in China, Li Xinqiu, deputy director of the Hunan Provincial Department of Commerce, and Liuyang Economic Development Zone (High-tech Zone) Management Committee and other relevant leaders attended the event.

China's coffee market is entering a stage of rapid expansion, and will maintain a high-speed growth trend in the future. This event will boost the construction of a distribution, trading and processing center for African non-resource products such as coffee, and help the development of the entire coffee industry chain in China and Africa.

Li Xinqiu, deputy director of the Provincial Department of Commerce, delivered a speech. He pointed out that the construction of the China-Africa Economic and Trade Cooperation Pilot Zone is inseparable from regional cooperation. At present, the China-Africa Economic and Trade Cooperation Promotion Innovation Demonstration Park in Yuhua Gaoqiao Block is developing in conjunction with Liuyang. Deploying African resource product distribution and deep processing parks in China, and jointly building an African specialty coffee roasting and processing base, a brand building platform, an African coffee research and development, experience, tasting platform, coffee culture tourism destination, etc., to promote African coffee to better connect with China market, open up new channels for China-Africa economic and trade cooperation, and cultivate new growth points for an open economy.

 Li Xinqiu, Deputy Director of Hunan Provincial Department of Commerce, delivered a speech

Li Xinqiu said that the China-Africa Economic and Trade Deep Cooperation Pilot Zone will focus on improving the level of trade facilitation, launch strategic cooperation with African countries' government departments and industry associations under the overall arrangement of bulk commodities and non-resource products, and actively expand imports to African countries. Build a closed-loop industrial chain of “African investment and production—financing import—domestic bonded processing—global sales—barter trade” to promote the innovative development of foreign trade.

At the meeting, the embassies of Kenya, Rwanda, Tanzania and Uganda made important promotions for their own coffees. Zhang Haoping, deputy director of the Liuyang Economic and Technological Development Zone (High-tech Zone) Management Committee, gave a detailed introduction to the African non-resource product distribution and deep processing park in China. They agreed that Africa occupies an important position in the global coffee industry chain, China is the country with the fastest growth in the global coffee market, and China and Africa have broad prospects for cooperation in coffee trade.

Recommended by Mr. Edward Waweru Kimani, Deputy Head of the Kenyan Embassy in China

Recommended by Mr. Shamil Abikunda, Commercial Counselor of the Rwandan Embassy in China

 Introduction by Mr. Luce Cairo Guwasa, Counselor of the Tanzanian Embassy in China

Recommended by Mr. Christopher Barbosa, Defense Attache of Uganda Embassy in China

Promotion of Hunan Overseas Home Information Technology Co., Ltd.

According to statistics, China imports 6,000 tons of coffee from Africa, and the sales volume in the Gaoqiao market is as high as 800 tons. At the meeting, Luo Xiao, managing director of Hunan Gaoqiao Market, introduced that at present, the African coffee trading center built by Gaoqiao Market has settled in more than 20 leading coffee companies, bringing together specialty coffee beans from African countries. Resource gathering place, African coffee display experience and distribution center, coffee and tea "one-stop" incubation base, and promote the construction of African product brand warehouse project, so that consumers can better understand and accept African products, and promote the direct procurement of African coffee, Optimize warehousing and logistics, bonded processing, brand building, marketing promotion and other links, enhance the advantages of the industrial chain, reduce costs, and promote the research and development and deep processing of African coffee.

Luo Xiao, Managing Director of Hunan Gaoqiao Market, delivered a speech

In order to further experience the flavor characteristics of coffee from various countries, the site also held a "Star Bean Hand-brewed Coffee Tasting Conference" with coffee brand operators such as Gaoqiao Market Jieou, KaffaWalia, Wangli, Shenghe, Jiuxiu and Kaixi. , the "star coffee beans" from five countries including Kenya, Rwanda, Tanzania, Uganda and Ethiopia were selected, and the atmosphere of the event continued to be high.

China-Africa cooperation has mutual advantages, needs and opportunities. China has been Africa's largest trading partner for 11 consecutive years. This event deeply taps the development potential of China and Africa, will further promote the cooperation in the coffee field between China and Africa, effectively promote the construction of the supply chain system of non-resource products in Africa, and jointly build a bright future for China-Africa cooperation.